From one line,
to a whole system.
How does an idea become something recognisable? This study follows that journey: from initial structure to interface, and from its parts to an identity.
Eighteen seconds. One idea.Change the space.
Keep the meaning.
A small screen calls for another composition. Pieces change place and proportion, but tell the same story.
Motion helps explain the relationship: where each element comes from and where it goes.
View the transitionOne thread.
Six moments.
A journey from openness to precision. Each scene prepares the next.
Choose a moment to watch again.- 01
Structure
One line suggests an order. The others find their place.
- 02
Interfaz
Surfaces, hierarchy and room to breathe appear.
- 03
Composition
The screen changes. The idea reorganises without losing its thread.
- 04
System
The pieces separate, revealing what they share.
- 05
Convergencia
Complexity reduces to six gestures. An identity emerges.
- 06
Brand
Everything ends where it began: the Astura asterisk.
Remove, until
only
the essential remains.
Interfaces dissolve into lines. The lines approach, align and form our asterisk.
The brand arrives at the end. Before that, shapes and motion tell the story.
Return to that moment